Lecturer in Digital Communication and Media Studies
? Google Scholar Profile https://orcid.org/my-orcid?orcid=0009-0007-8831-7780
Education
Bachelor’s Degree: Journalism (Major) and Advertising (Minor), Bangkok University
Master’s Degree: Communication Arts, Chulalongkorn University
Professional Experience
Mr. Smithinun Thairoongrojana possesses extensive experience in communication, media, marketing, and IT-based business development across both the corporate and academic sectors.
Senior Advertising Executive, Marketing Communication Dept., Total Access Communication (DTAC)
Multimedia and Service Manager, UCOM Corporate – specializing in IT media services, First Audio Text, and First Sport Reporting
Marketing Executive, Pacific Internet (Thailand) Ltd. – managing marketing communication and special activities
Lecturer, Mass Communication and News Reporting, Mahasarakham University
Regional Branch Manager, Internet Thailand Public Co., Ltd.
Northeastern Region: Marketing, strategic planning, and operational oversight of 2 regional branches
Eastern Region: Branch management in Pattaya
Lecturer, New Media Communication, Suan Sunandha Rajabhat University
Academic and Research Contributions
* The Evolution of Project-Based Learning: Historical Foundations, Theoretical Perspectives, and Modern Applications-Insights into Modern Education,vol 2(3),2025
Cyber Security for Smaller and Middle Organizations in the Local Community (NBTC, 2018)
Local Tax Map Software System Analysis and Development: Suratthani City Municipality – International Conference on Software and Knowledge Engineering (2014)
Student Perception Regarding the Utilization of Media Literacy to Prevent Online Threats, Thailand – Linguistics and Culture Review, Vol. 5(S1), 2021 [ERIC]
A Learning Management Model in Citizenship, Culture, and Social Life to Address the Problem of Alcohol Consumption Among Youth in Khon Kaen Province – Journal of Buddhist Education and Research, Vol. 10(2) [TCI2]
The Development of the Learning Management Model on Web Design Using Active Learning – MCU Ubon Review Journal, Vol. 9(2) [TCI2]
Leveraging Cutting-Edge Information Technology to Enhance Student Learning – Insights into Modern Education (i-ME), Vol. 1(1), July 2024
Empowering Youth Through Cultural and Citizenship Education – Journal of Exploration in Interdisciplinary Methodologies, Vol. 1(3), Sept 2024
Mindful Leadership: Integrating Buddhist Ethics into Contemporary Organizational Management – Journal of Modern Academic Social Science, Vol. 1(6)
Reader
Reader for Journal of Buddhist Education and Research (JBER), Vol. 11 No. 3 (July–September 2025), Thailand.
https://so06.tci-thaijo.org/index.php/jber/issue/view/18281/6249
Journal of Buddhist Education and Research (JBER), Vol. 12 No. 1 (Jan–Mar 2026), Thailand.
Teaching Expertise
Smithinun specializes in creative digital communication with practical teaching experiences in areas such as:
Animation for Communication (Film and Streaming Media)
Computer Graphics for Film (Vector and Raster)
Digital Marketing for New Media
Visual Effects for Film and Digital Media